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Nowadays, what seems to determine the authors' credibility is their product sales outcome. This concept is termed as "author platform", which denotes how a particular author is made popular through the number of people who had bought the books that they had written. The platform is rooted mainly in selling to potential buyers. ...

In the olden days of fiction publishing and marketing, the author sent her precious package of verbiage to an overworked and underpaid editor of a publishing company and waited for an acceptance (more often a rejection) letter in the mail. ...